Couldn't pass by this amazing design without sharing it with you. A really great eco and organic feel created by Lindsay Perkins.
Moreover it's accompanied by a creative (and not yet so widely used) idea of making all packaging universal by putting all products names onto it. Usually one can see it when it comes to coffee blends on the cups in some coffee houses.
So when you want to let a customer know what's inside you simply mark it (circle, highlight, etc) and bingo - personalized packaging for a product :)
A really pleasant and natural look. I guess feel too. I simply adore all paper of that kind.